If you weren’t able to make it to San Diego, CA for our winter member meeting, you missed seeing fellow members, our sunset cruise, a great guest speaker and more. To recap the event, we started off with a sunset cruise around the San Diego Bay. We had great conversations and got to catch up with everyone.
Thursday, we got the meeting started with a fun game of Brain Power and introduced the The Leadership Council – Andy Fritchley with Kelsey Advertising & Design, Christine Tieri with Idea Agency, Brant Kelsey with Kelsey Advertising & Design and Jennifer Holland with Holland. Jennifer Holland and Christine Tieri, instructed and discussed the Brand Impact Calculator™ with the group.
Managing partners, Russ Cornelius and Jacquie Francisco went over the Brand Report Card and the Brand Impact Calculator™. And to wrap Thursday’s meeting up, Founder, Jim Hughes and the group had an open discussion about Brand Lab™. Thursday night, all the attending member agencies enjoyed a group dinner with our Friday guest speaker, at the Rockin’ Baja Lobster in the Gaslamp Quarter.
Friday our award-winning podcaster and dynamic keynote speaker, Jay Acunzo went over his presentation, “Unthinkable: Making the Brand Conversation Smart, Not Scary, to Help Clients Stand Out in a Noisy World”. After Jay’s presentation, we had Roundtable Discussions, presented certificates to Clear Vision Development Group for becoming Certified Brand Strategists and concluded the meeting with Open Discussions from our members.
The day ended with an enjoyable recap over dinner and drinks. If you want to see more, watch the quick video below.
About The Brand Establishment
The Brand Establishment perfected the first contemporary brand development process specifically for small to mid-sized advertisers more than two decades ago. These tools and procedures have been utilized by companies in virtually every business sector – hundreds of times.